Get the facts…

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Social Visibility.

Fewer African American small businesses are approved for financing, often at lower amounts of money and with higher interest rates. Without the funds to invest in as many resources as other businesses, such as hiring talent or marketing and advertising, competing for contracts or attracting clients becomes exponentially more difficult.”

-Score.org

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Racial Diversity.

Minority-owned businesses represent only 29% of all businesses owned in the country. Of that only 0.2% are Pacific Islanders, 1% are Native Americans, 7% are Asian, 9% are Black, and 12% are Hispanic. Conversely, non-minority firms represent 70% of all US businesses.

Combined gross receipts of minority owned firms totals only 35% of all US receipts.

-MBDA.gov

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Financial Stability.

Many African American business owners fund their own businesses due to a lack of capital, meaning that most black owned businesses are sole proprietors and don’t make enough money to pay their own employees.

In 2018, the unemployment rate for African Americans fell to 6.6%, which was almost double that of white Americans and higher than any other demographic. Since Black owned small businesses are likely to hire from the local community, supporting them can foster the job opportunities people need to achieve financial stability.

- Greenamerica.org